Total Attendance: 94,963
Fan Engagement: Big 12 Gameday, On Court Promotions, Big 12 5K & 12K Races, Kansas City’s Campus ‘Cue Off
Media Coverage: ESPN, ESPN2, ESPNU & ESPNews
Kansas City, Missouri served as host again in 2015 for the Phillips 66 Big 12 Men’s Basketball Championship. Anchored by the fan bases of Iowa State and Kansas, who also happened to compete in the Final, Kansas City saw attendance top out at over 96,000 fans for the week. With weather in the 60’s and 70’s the week could not have gone much better for locals and visitors alike who showed up to support the Big 12 and its member schools.